90 - The Worst Ads We've Ever Seen

Rich: Catelin,

Catelin: well, hello. Hello. Let's talk about

Rich: ads that suck. Let's do it. And they go beyond. I'm ready to roast some people sucking. They're actually, um, it looks like

Catelin: pretty bad,

Rich: really bad. Like really hitting the, I was gonna say evil, but they're not necessarily evil. Um, tone deaf, definitely. I just gonna the same thing.

Yeah. Yes. Like, oh. Um,

Catelin: also, and just because of the way that I am, like generally the patriarchy. So, um, that's all. Okay. You know, we could, we could. Okay. Yeah. And we've

Rich: got a really, like, so that we don't have to go too far and it's actually a very cleansing light drink, but we've got a very easy drink. Yes.

Um, it's called a gin, so, which makes me go to hedgehogs and, um, same drive in burger joints. Oh, that makes me wanna, yeah. Now I want a burger dog.

Pepsi Ad: Oh and [00:01:00] cheese dog sounds good, right? Well, we have a little Chicago dog. We have a, um,

Rich: we have a wiener schnitzel here. Now I need to go check it out.

Pepsi Ad: Oh yes.

Welcome to Dear

Rich: Wiener. We talked about this. So we've talked about that once. Yeah, I think it was, it was launching, oh, it was with Danelle. We talked about it.

Catelin: Is that, is that what Yeah, that's right. Yeah, all He got some, yeah, he

Rich: got a, he got a freebie or something. He got to go to the pre-opening or something.

I dunno. But anyway, a sonic is just soda and tonic. It's that mashup work put together. It's their couple names. Yes. Um, I didn't,

Catelin: I I love a gin, uh, like a g and t is kind of my go-to. Mm-hmm. The only difference is I prefer a lemon twist to a lime. Um, this is gonna be interesting 'cause there's twist extra on the

Rich: twist.

Yeah. But you may have to, uh, go to an Asian market. Yeah. Yeah. You gotta, so you

Catelin: gotta search a little bit for this to, it's not available at your local standard grocer.

Rich: As evidenced by the fact that Japan has been doing this for years. So it is a Japanese fruit mm-hmm. That you get your twist from. Um, it started to kind of come to the US in the late 2010s.

Um, it's just [00:02:00] weird because in America we don't put club soda and tonic in the same drink. Usually it's an either or. I want gin and soda. Gin and tonic. Yeah. Why

Catelin: is, do we know why that is? Nobody knows. I,

Rich: I don't know. I mean, people do club soda because they want it to be zero calories. I know that. It's just bubbly water.

Yeah. Although Tonic has like. I dunno. Three calories or it's not much. Yes, but there's a little bit of sugar from the quinine. With the quinine. Yeah. Um, so yeah, but you won't get

Catelin: malaria, so

Rich: you will not, um,

Catelin: you gotta drink a lot of, a lot. Onic

Rich: and Blis. The British. So the British were the ones who started putting um mm-hmm.

Rum and lime on ships for sailors as well as we talked about Yeah. Last week, I believe. Yes. Um, but they were also the ones that started putting, uh, the quinine. Uh, in tonic in a gin drink for their sailors in, or their military in India, I believe it was say, say that was like

Catelin: Yeah. That's where you get like navy strength gin.

Yep.

Rich: Yeah.

Catelin: Might also be, might also be pirates. [00:03:00] Take one, half dozen another. Yeah, who knows? Um,

Rich: so yeah, it's light, it's refreshing, it's wonderful. So, yeah. And it's simple. So no shaker needed. How do we do this? Yes.

Catelin: Uh, this is an ounce and a half of gin. Uh, the producer notes say Roku, which is a Japanese gin and can recommend it.

It's TV

Rich: streaming stick.

Catelin: Oh, that's correct. I know. I was like, I don't understand. Um, like direct competition for my husband's company. So, uh, two and a quarter ounces of club soda. Two and a quarter ounces of tonic water. And you're gonna garnish with a yuzu twist.

Rich: Mm-hmm.

Catelin: Which sounds like a real hip dance move.

And as we

Rich: learned at a normal grocery store, you could get yuzu in almost anything. Including, including kitchen, dish washing, liquid.

Catelin: Yeah. A lot of yuzu flavored things, but not necessarily yuzu. Things

Rich: like an actual yuzu, which is a fruit. Um, yes. So our best recommendation is your local Asian market. It's a cirus fruit.

Catelin: Mm-hmm. Yep. Um, uh, [00:04:00] it's close to like a mandarin orange, it says. Um, so you could maybe get away with a cutie if you wanted to.

Rich: It's, it's, I mean, it's not gonna be the Japanese version then, 'cause they don't think they do mandarin oranges.

Catelin: It's not. Um, but, uh, my. Human child has eaten her body weight in Cuties over the last two weeks.

Mm-hmm. That's good. So, uh, we are slowly moving her towards peeling them on her own, which feels like it should be a milestone for the pediatrician. Okay. But I don't think he'll give a fuck. So, no. I

Rich: thought, I think he only will care that she's not eating the peel, though. I do know people who do like, they like that bitter, oily.

Peel on those. And I'm like, oh, the only thing, um, what's the thing that you eat the peel on? It's the little ones. Our neighbor in San Diego had some and we always got them. Uh, damnit clementine. Now I can't. Kiwi? No, it's a little tiny fruit.

Catelin: It's pomegranate. [00:05:00] I'm just naming fruit. No, it's a, it's not a

Rich: pomegranate.

Uh uh. Uh

Catelin: oh. So just different. That's what it's ah, like a little nectarine.

Rich: Yeah. And it, um, it's a little tiny kumquat and it gives you that bitter sweet with it 'cause it's sweet inside and a little bit bitter. Mm-hmm. But it also has a very thin skin on it, so it's really good.

Catelin: Yeah. Much like me.

Rich: Yeah. Um, guava, you can also eat the skin of, um, and.

Kiwi, which it's fuzzy though, so that's a little weird for me. I don't like it.

Catelin: I don't like that. That's too many things. Okay, so to make this, you're gonna fill a highball glass with ice, add your gin club soda and tonic garnish with whatever citrus fruit you prefer. Technically, to make this, you want it to be yuzu, but as we have discussed, those are maybe not widely available.

Rich: I bet this, you know what, Kiwi needs to be a garnish in more things. I feel like.

Catelin: They're real folly. A party though. Like they're very, it's a very soft fruit. Maybe it needs to be

Rich: a muddling agent then. Like you [00:06:00] need to muddle kiwi in something. Totally. Although my sister, my sister's allergic, she'll eat it every once in a while, but she gets, um, her tongue swells up and she gets fuzzy, but not to the point where she needs like an EpiPen, I don't think.

Yeah. But she really loves Kiwi and so sometimes she'll, um, food allergy allergies, though,

Catelin: sometimes you have to be careful with this. I did not know this, but sometimes food allergies, it like the, it's like. The inverse where the more you expose yourself to it, sometimes the worse it gets, the stronger the reaction can be.

Oh. So, um, maybe just keep an EpiPen around.

Rich: She avoids kiwi for the most part, but, um, I think she accidentally had it in like a fruit salad or something, and she's like, I have a tongue. So like, oh God. Like I would've been like, let's, let's call an ambulance right

Catelin: now. Do you know what's, um, worse than a swollen tongue?

The ads we're gonna talk about after the break.

Rich: Uh, Caitlyn, that was, I'm

Catelin: already annoyed. I gotta be honest. Like I'm already mad of these. [00:07:00]

Rich: Well, what wasn't annoying was that super smooth transition. Thank you. That with on the first part. I love it. Alright, so let's dive into this. Um, this one, uh, was titled Live for Now, featured Kendall Jenner and Pepsi.

Catelin: Was this a Super Bowl ad?

Rich: Uh, it might have been,

Catelin: or was it? I can't remember. It

Rich: might've been. It was a pretty big whatever it was on, um, yeah, but I'm pretty sure we're gonna like, take a moment so Zach can stick this in here and then we will talk about it. So, um, it'll be on the video version on YouTube for sure.

Or,

Catelin: um, show notes if you wanna watch. But if you don't know what this is, like I just maybe wouldn't. Okay. Just don't watch it. It's gonna make you mad.

Pepsi Ad: Hey, shine. You who we're.[00:08:00]

Rich: All right, so he should have been able to insert it there. We paused for a little bit. Um, Kendall, Jen or Pepsi add from 20. 17, um, joins a protest. This was like, first of all, this was the George Floyd Times, right? The premise

Catelin: is completely bananas. No, it's not George Floyd. That was 2020, wasn't it? No. Oh, this is pre

Rich: that.

Catelin: Yeah. It's like, what were we protesting

Rich: in 2017? I don't even remember.

Catelin: I mean, like all of the other police brutality. Okay. Yeah. There's plenty going

Rich: on. So

Catelin: anyway, yeah, protest.

Rich: She joins it.

Catelin: She would never join a picket line. I know. [00:09:00] That's number one.

Rich: She would cross a picket line, I think.

Catelin: I don't know. Oh, a hundred percent.

Rich: Um,

Catelin: although, but just like, ugh.

Rich: Their show's. Non-union. I'm sure it's reality. Like they don't wanna pay it's reality. That's so, anyway,

Catelin: that was actually why reality TV got big. Here's a little tangent for you. Mm-hmm. The writer strike in the, like the 2012 writer strike, wasn't it? Mm-hmm. No, 20? No, no, no. It was before that.

It was like 2009 or 2010. 'cause it was like the season of Friday Night Lights where Landry kills a guy because they had to hire all like non-union writers. And everyone just like forgets that that happens. It was like the second or third season of Friday Night Lights, but that's like the most ent. But that's why reality TV got big because they, they didn't wanna hire writers and then, yep, a hundred percent.

Now here we are. I, anyway, I mean, MT

Rich: was doing it before that with the real world, but, um, anyway, um, RIP, so

Catelin: all of that to say like, it's tone, tone deaf, which we mentioned. Um, it's [00:10:00] completely unrealistic, like one. Mediocre soda. Well, I think isn't gonna cure what ails us.

Rich: Yeah. And I think that the idea that if you just share a Pepsi with the cop who's at your protest, everything will be fine and the world will be a happy place.

Is just it the, like it cannot get more tone deaf than that. Yeah. I don't think, yeah. Um, I mean they also, it. Um, some of the protest imagery appeared to be lifted from actual protests or like mimicked it very closely, which really just made people think bad things. Um, and

Catelin: I get that We, um. We want to idealize things.

I get that we want to be positive, but at that time, like there was so much raw frustration in [00:11:00] a lot of different circles that. Uh, trivializing or simplifying and just like removing all of the nuance from those conversations was hurtful for a lot of people. Yeah. And also just again, so unrealistic. And how much money did they have to pay her to make this terrible ad?

A lot of it. Millions of dollars.

Rich: Oh yeah. Ugh. So the other thing, so I have a whole other reason why it's bad. Mm, because it is trying to bring back the spirit of the Coke. I'd like to teach the world to sing ad from 1971. Uh, wonderful year. Lots of wonderful people. Born in 1971. Um. Because in that whole idea there was, you know, with everything going on, I think like Vietnam was still going on at that point, right?

Yeah. Was just basically like you could have a little break to share a Coke with a friend and the world will be happier, um, which [00:12:00] is a lot different than. Where we were politically and socially in 2017. Yeah. Give a

Catelin: cop a Pepsi and he might not murder your friend. Mm-hmm. Is that what we're going? I don't know.

Rich: Yep. Just, and it was also, um, the, the real, the Coke thing was actually, uh, supposed to be a global thing. Oh, okay. Um, on a hilltop in Italy, the Hill Hilltop was the name of the commercial, um, young people from all over the world, um, to bring, um, that message to them. So anyway, I just feel like it was a ripoff of what was honestly one of my favorite ads.

It's already, it's all been

Catelin: done. Yeah, and I

Rich: have the little 45 from, um, I have the Coca-Cola one and the, um, the one from the band, the, the Real Seekers or the seekers or something like that. I don't remember, I don't

Catelin: know. I wasn't born in 1971. Anyway. Um,

Rich: yeah, my aunt's bought that for me. So I'll take a record player, I'll have it.

Um, I think that the, the real lesson from this ad is, [00:13:00] um, something we talked about last week. Does your brand belong here? Mm-hmm. No, probably not. No. Mm-hmm. Mm-hmm.

Pepsi Ad: Mm-hmm.

Rich: I mean, Dasani handing out water to protestors. I think if you're doing that like on the streets at an actual protest and happens to be like, picked up by media, that's fine.

Making an ad about it no. Doesn't seem right. Mm-hmm. So, um, well,

Catelin: and, um, I think it's, yeah, it's again, like brands trying to capitalize on like social movements to sell product. Mm-hmm. Which is, yep. Not ideal anyway. Uh, I think I have mentioned this before, but like capital a capitalism is not going to save us from the, uh, socioeconomic crises dog down here within which we are trapped.

Yeah. I, I was like, what

Rich: is touching my leg? But it's just, um, okay. So Caitlyn, the next one, um, gets to one of your favorite topics, the patriarchy. Um, I. [00:14:00]

Catelin: I just, it's, I'm gonna, I might hurt someone. Do I, I

Rich: will share this one because, um, it's

Catelin: so awful.

Rich: So this is Burger King UK in 2021 on International Women's Day.

So we're gonna celebrate women, right? Oh God. We're gonna celebrate women. And they tweeted, women belong in the kitchen. Um, I get the intent. The intent is. Women should be female chefs. They were putting out scholarships for female chefs, all of that. You do not make that statement by saying Women belong in the kitchen.

Yeah. Um, but yeah, it did not help their cause at all. It's

Catelin: like, um, the flip side of this one for me is, uh, was one of my sup my favorite Super Bowl ads was Nike's, you can't win. Like, like that's how you do an idiom. That's how you do a euphemism or like a, a turn of phrase. Yeah. It's like you [00:15:00] can't win, so you might as well just do what you're gonna do anyway.

Yep. That's cool. And, and beautiful women belong in the kitchen.

Rich: Yeah. Also, Nike's like, you can't win is a whole thing. And they explain it and you can see it. It's visual, like all that. Mm-hmm. Um, and you can't just tweet it out. Um, so is

Catelin: that, I, I didn't, I didn't. I feel like my watch could handle the, the blood pressure increase.

Oh, did you take it

Pepsi Ad: off?

Catelin: I didn't, no, I didn't read this one. So they just like legitimately tweeted it out with no additional context.

Rich: Yeah, they were meant to put context behind it about their campaign promoting their scholarships for female chefs. Um, but they did it didn't like nobody cared. By the time the tweet went out, women belong in the kitchen.

It was dead and over with. No one was paying attention to the scholarships for female chefs. Um. Sometimes when you're trying to be clever, angry, you can really [00:16:00] screw your message Angry. I'm angry. Yeah. I mean, and

Catelin: here, here's where my real frustration lies is like how many chefs is Burger King hiring? How many of them.

Are women,

Rich: I mean, are you really a chef at Burger King?

Catelin: But I'm sure they have like culinary professionals in their like r and d, right? Oh, yeah, yeah, yeah. You're like, you know what I mean? They do.

Rich: So like, yeah, because they do McDonald's and Burger King do have people, you're right. Um, I mean, well, Wells Blue Bunny has people who like flavor testing.

Catelin: So like how many of the, you know, like if you're gonna tweet out and name shit like that. What are you doing actually? What are your actual practices? I think, and that's kind of the point of the first one too, is like, what are your, what are your practices? Like if you're trying to put out this like equality and peace and love message, like, well, what are you actually doing in your business to back that up?

Because that's like, that's the real rub of a lot of these is [00:17:00] like the authenticity is missing, right?

Rich: Mm-hmm. And

Catelin: like people can see through that.

Rich: Yeah, and I think that, you know, you could do something like women belong in the kitchen and the boardroom and the executive lobby or whatever, like you could, you could tack onto it, but I think women,

Catelin: you can have it all.

I know you just can't sleep or eat a balanced meal. I mean, they didn't

Rich: say that they should be barefoot and pregnant while they're in the kitchen, so like the bar is not high. No. Um, and I did look it up, um, because I know you don't want to, and it was Burger King uk, but yes, it just says women belong in the kitchen period.

End of tweet the whole tweet, nothing but that tweet. Um, and somebody, uh, Becca Beckie, who we don't know, uh, said, please don't use sexism, sexism as clickbait. Um, they did delete the tweet eventually, but, um, as evidenced by the fact that USA today has the internet of is in their story, the. It is. All right.

So, um, that was, that's so [00:18:00] bad. I mean, so we're gonna move on from sexism. I don't want

Catelin: into racism more. Mm-hmm.

Rich: Good.

Catelin: I mean, and,

Rich: and which is also bad, even if it's inadvertent. Um, it's, it's, it's one of those where if you're going to use people of color. Gay people, women, whoever. When, when you use in ad Yeah.

Yes. When you use them. Yeah. Yeah. 'cause you should, um, well that was very loud. Um, have somebody, you know, maybe from that group review the ad, give you a different perspective. Um, this is where diversity is a very good thing. It's always a good thing. Mm-hmm. But this is, is really where it can help you out and not hurt you.

Yeah. Um. Because you can look at an ad and be like, oh, they had nobody, like there was a bunch of white men who looked at that ad and that was it. Or white. Like, it's just, it doesn't make sense. Um, so this one is the Dove's Real Beauty Facebook ad in 2017. Um, the Real Beauty campaign was lauded and has tons [00:19:00] of awards and was really good.

They've had a couple of, couple of missteps with it. This was the biggest one. Yeah. Um. Yeah, essentially a, yeah, a black woman peeled off her shirt, which was her shirt and her face and everything, and she was a white woman. Underneath.

Catelin: Underneath. It was like show the intention that they missed on completely was to show that like, this product works for everybody, but yes, why not?

Then. Start with the white woman and, and like, if you're gonna do it, it shouldn't be like removing. Or what was the Michael

Rich: Jackson video where everybody shakes their head and becomes a different person, like male, female. Oh. You know, different races.

Catelin: Isn't this, isn't this a black or white? Maybe. Yeah. Yeah.

Rich: Like that feels, that tactic where you've got that volume mm-hmm. Can work. Mm-hmm. This,

Catelin: whew. [00:20:00] It's not it, it's not, I mean, and they've had.

Rich: A couple of other missteps. I think you found one from 2011 that was a print ad where they had a before and after, very similarly, and the dark and after people run.

Before I was like the light people

Catelin: and the after. Yeah. Ugh. Just. Just look at it.

Rich: Yeah. And I

Catelin: think

Rich: the other big thing here, 'cause I've done a ton of ads and we've had like diversity quotient in ads just to make sure we're representing like the customer base and the society, which is a very good thing.

Like you do wanna represent your customer base, but one of the things that we taught a very large retailer, um, is you don't have to have. Everyone in one ad. Yeah. Like especially if you're using spokespeople, which we were, we're like, okay, so we've got like this old white guy who's a spokesperson, but he's, it's him and his family and they're all like white men and they're in racing.

However, we can certainly feature. A female in this other ad. Mm-hmm. Maybe a female of [00:21:00] color. Mm-hmm. And your portfolio can represent who you are? Yes. Every ad doesn't have to have a black person, a white person, and somebody who might be Hispanic, might be Asian, might be white. We're not sure, because that's a thing advertisers love to do as well.

Catelin: Well. And doesn't it also speak to like your placements and your target audiences, right? Mm-hmm. Like if you're, if you're dove in this instance mm-hmm. Think about where you're placing things. And I realize that that placement has gotten more targeted as

Rich: since 20, like 2017, it wasn't as good as it's today.

Catelin: Yeah, yeah. But put a black woman in an essence ad and put a, you know. Black woman and a white woman in glamor or whatever, those like print placements are gonna be, um, well they have, you should just buy

Rich: two print placements and have one that has a white woman who is all cracked taking it off and showing that she's smooth now, which is part of Doves like body was they make your skin smooth.

Catelin: Yeah. And they have

Rich: another ad that shows a black woman doing it. [00:22:00] Like it's, it feels like some of these aren't hard, but I know we're like seeing these in hindsight, like we're sort of. You know?

Pepsi Ad: Mm-hmm.

Rich: Monday morning quarterbacking as the saying goes. But, um, yes. Or yeah, but also

Catelin: it's Monday morning.

That's correct. Also good sports. Yay. I

Rich: know. Thank you. But can it also be like, isn't there Monday night football and Thursday night football and Saturday football there so much football. So be day Friday, like anyway we could. Um, I do feel like had we been in the room when these came up, we would've been like, oh, oh no.

Like, no. I, that's, yeah.

Catelin: And to, to dove's. I don't know credit, not credit necessarily, but that time period, like 20 11, 20 17, even in the 2020s, right? Like. Things have changed so quickly in advertising and like what mm-hmm. Maybe used to be. Okay. People are more sensitive to [00:23:00] or aware of now. Yep. And so I think that's the broader conversation is like, does this work, do we need to have other eyes on it?

Like if we get really in the weeds on this, who, who's losing out?

Rich: So the answer is you always need other eyes on it. Mm-hmm. You just do. Mm-hmm. Um, it's interesting 'cause I was reading about, um, I don't know how I came across this, but Mary Tyler Moore, when she was launching the Mary Tyler Moore show at CBS.

Mm-hmm. Uh, she and her husband had MTM productions and she wrote the whole thing and liked the pilot, had it ready to go. She's so cool. Yeah. And when she took it to CBS, they were like, Ooh, like, could she be married? And we see the husband occasionally, and she's like, no, she's a, i, it's a single woman. I want the focus to be on her career and her friendships and her life.

I don't want it to be on her family or her husband. She's not. Mm-hmm. Like second to anybody. And they're like, okay, okay. Okay. So here's out, could, could she be divorced? America's comfortable with divorced people. Mm-hmm. And she said, no, [00:24:00] she's. A career woman, she's a

Catelin: 28 or 20, I mean like in the show, shes young too, does,

Rich: and they were like, okay, how about a boyfriend that we see like every four episodes?

And she's like, no. And so CBS was like, ah, we really need this. And they walked away. Mm-hmm. Because she said, if I can't produce this the way I wanna produce it, it's not worth making. And CBS did come back to them and they wanted like network sign off on every script. They wanted them to take script notes.

And so what I was reading is like, they agreed to it and said, sure, you can give us notes. And then summarily ignored all the notes. Um, and there was.

Catelin: Your

Rich: feedback

Catelin: has been received. Correct.

Rich: Thank you. And I have filed it where it appropriately goes, but there was one episode that was, um, I can't remember the name of the episode or what it was about, but it was particularly like, they're like, oh, oh CBS was like, America cannot do this.

You need to change these five things. And she's like, no. She's like, if you don't want to air it, then we're done. Like you've broken our contract and we're done. And so, uh, they aired it. Huge [00:25:00] ratings hit America loved it. She's like, mm-hmm this is 'cause they told her, America's not ready for a powerful single woman.

And she's like, well America better get ready 'cause we're making the show. And I'm like, where? I want a hundred Mary Tyler Moores like, I just wanna high five. I think she's dead though, right. Yes.

Catelin: Yeah,

Rich: she's dead. Um, make she rest in

Catelin: peace.

Rich: So anyway, I need to

Catelin: go now. I'm just like gonna go back to work after you riled me up.

Rich: Mm-hmm. I, I don't have a march for you to go to right now. Like, there's not a,

Catelin: I don't want a march. I'm so tired. I know. I'm saying I'm so tired,

Rich: Sam, can I just ride it? Can we make it like a parade where I ride in a convertible and. Like, shake my fist or to people instead of waving, could like change

Catelin: things systemically so we could all go home and take a nap.

Okay.

Rich: Oh, I would love to take a nap. I might do that, except I think I have a meeting with you after this, so I can't take a nap. All right, well, all, so don't be stupid. Get other people to look at your stuff and ask somebody's

Catelin: opinion. Who thinks differently than you, [00:26:00] please? Yes.

Rich: Yes. All right, please.

Catelin: Yeah.

Diversity of thought is just as important. How's that? What's our, uh, what's our upcoming episode? What are we talking about next? Um,

Rich: okay. Wait, wait, wait. I got it. I know it's not in the notes, but Zach told us earlier, um, we're gonna do one about Kickstarter. How do you market your Kickstarter? Ooh, um, allegedly one guest, maybe two guests.

Who knows? Um, so that'll be interesting. Oh,

Catelin: glad knows. Does Zach even know. Do you

Rich: guess? Think nobody knows. He knows. Nobody knows how guest. He knows at least one guest. He must be trying to confirm the second one. Um, but alright. Right, bring us out. Bring us home.

Catelin: Sorry, I just need one more deep breath 'cause I'm still annoyed.

Okay,

Rich: everybody take a deep breath. This was a heavy episode and so like, you just wanna slap people when you see these things.

Catelin: Uh, did you know the heavy? I mean, I know, you know, the heavy sigh is good for your nervous system. Do I sigh sometimes? Oh my God. [00:27:00] Everyone else just like a good heavy sigh. It can also be like a lion breath.

I tried to teach my daughter the lion breath and she was like, I don't like that. It's a yoga thing. Anyway, you can find our agency at Antidote seven one. If you have a question you'd like to send our way, you can visit CTA podcast live to shoot us an email. Better yet, leave us a voice message on our hotline at 4 0 2.

7 1 8 9 9 7 1. Your question, we'll make it into a future episode. And you could own one of our very cute little coffee table books. Uh, and I

Rich: did test that and it did work. So it does go to the right place. It goes straight to voicemail. No one will talk to you, ask and just leave a message.

Catelin: Leave a message, nobody to talk.

Yeah, yeah, yeah. We'd love to hear from you. All right, we'll see you next. We'll see you next time.